research international

... healthy nutrition and the wellbeing of people, so our purpose is to make available to our customers organic products of the highest quality that meet the standards of efficiency, food safety and social and environmental responsibility. Our aim is to form long term relationships with our customers and suppliers, therefore we strive to be Efficient in the Selection and Quality of our products and we are Responsible with what we supply. The research and development of new products as a way of working, is the main asset of the company and what allows us to contribute to the health of our customers.

International market orientation is, in general, weak: the majority of firms and manufactures are considered do not collect market research, have no marketing department, are unsure of competitors’ strengths and weaknesses, and began exporting reactively. Some of the characteristics of flourishing exporters to new markets (requirement to investment in personal relationships and networks, fluency...